Certified American Grown Flowers

Certified American Grown Flowers is the USA’s newest American cut flower organization officially, however, the founding directors have been dedicated to promoting locally grown flowers for decades.

The Ask

Certified American Grown Flowers needed help leveraging their individual member efforts into combined & unified campaigns promoting consumers’ benefits to purchasing American grown cut flowers & greens over imported goods.

The Solution

Taking over management of the Certified American Grown Brand to help broaden their reach and quality of content has been one of the most fulfilling jobs to date.

While we maybe have been hired to help the organization grow and eventually branch into its own independent entity, we quickly discovered we were actually helping hundreds of American flower farmers thrive under the continually growing threat of imported flowers. We’ve not only become a fully integrated digital marketing division for all of Certified American Grown (digital advertising, social media, email marketing, blogging, press releases, and website updates), but we have also been able to bring our years of expertise to other mediums as well (Television, print, strategic planning, and boots on the ground at events).

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Client

Certified American Grown

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Start Date

Dec 1, 2019

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Skills

MARKETING, ADVERTISING, WORDPRESS, EMAIL, ANALYTICS

Hiring Rock Harbor Marketing was one of the best things we have done to organize and elevate our multiple brands and events. Travis and his team not only organized our look, message, and content experience online with the California Cut Flower Commission, Certified American Grown, and our Field To Vase event series, but they also contributed in a BIG WAY to our team.

RHM even earned top honors in an international social good marketing competition from their work, helping our members get national attention during the COVID-19 pandemic. We would recommend them to any organization, big or small, to create an impact for sustainable business growth.

David Pruitt

Administrator, Certified American Grown